Merch Design
Merch items are the easiest way to turn an idea into something memorable, real or useful. It's also a fairer way for people to support your craft: you get paid, and they get something more impactful than a digital badge, a Patreon tier, or a single shoutout.
But even having good art and a loyal audience don't automatically mean you have something worth putting on sale.
Go beyond a printed logo
Most merch starts and ends with "sell your logo using print on demand" doesn't take much thought.
Spin out what you do into something people can actually use. We build custom items that reinforce your existing content, your personal style, the vibe your audience appreciates.
What you want to do
What your audience enjoys
What's a cool thing to make
We’ll help you make a product out of a thing that’s fully & truly in line with what you’re already doing, and that your audience would beg you to make real and spend money on, or at least worth paying attention to.
Some things don't even have to be monetizable right away (or ever). They can just complement what you do. Not thinking about 🤑 sometimes bears the most dividends.
Take some time before design
We start with a call. Sometimes two. Then an actual pass through your content — the running jokes, the lore, the line your comment section won't stop repeating. That's the material we design from, not just a mood board of "things that look like your brand."
Got existing art or assets? We work from those. Nothing yet? We start from zero. Same process, either way. For our design choices to have a solid foundation and clear direction, we map what you have done, what’s your current context, and what goals can this help achieve.
Personal preferences and ambitions. What you actually want out of this, beyond a thing to sell.
Product research and strategy. what actually works for your format and audience.
From idea to production pipeline. At your side from the first brainstorm till long term manufacturing logistics
Most creatives skip these steps because even to notice these things requires dedicating some time for digging and having a genuine interest.
We don't skip it because for us, there’s no point making shallow, purely transactional, detached from everything products. They are much harder to sell, depend heavily on paid ads and don’t actually build a brand worth having long term.
We specialize in creating products that are intrinsically, organically tied into content shared on social media.
Content & marketing fit
A product built out of something your audience already loves doesn't feel like a cash grab or selling out.
The promise of social media is to gather like-minded people into a community where they their passions. The creator being the main engine and trend setter aka influencer, of that community.
We design products that organically fit the creator vibe and formats.
Multi-faceted output. Digital assets, physical products, interactive media. Everything adapted for social use, and beyond
Consistency across formats. We ensure your style, your lore are unmistakingly the foundation of your brand. Because original, authentic, passion-driven stuff markets itself.
Genuine, not generic. Forget loose collections of stock templates. Anything has potential to be interesting, and we can prove it.
Purpose-driven. We treat merch as a fuel that allows you to make more cool stuff. We particularly love making mission-driven products!
Everyone has something special, curious, unique about them. That thing can be curated, designed into something other people connect with. Some of it's worth giving away for free via content, some of it is worth selling.
Take a [custom sticker set] as an easy example. Photo or illustrated, static or animated, digital or physical. Once created, we can adapt this set for use on any platform, any type of content, any product.
A sticker pack in a messaging app can be an easy brand differentiator on its own. Or it can become several things at once: subscriber-only emotes, a printed sticker sheet, a full merch line built around each sticker as the centerpiece.
We'll go as far as building a custom creation tool or a small game for your audience, if that's the right move.
We've made this mistake so you don't have to
Imagination isn’t production. We don’t just design mockups of products, we make our own merch too. So we've known first hand the difficulties and the mistakes of turning ideas into products.
Think about business viability too. Since we're entrepreneurs ourselves, we don't just let our imagination run wild regardless of costs. We design with the margins in mind.
Tried and tested in-house. Before anything goes to you, PoD or the mass manufacturer, we’ll make sure with our own eyes, on our own equipment that there aren’t any surprises or mishaps.
Assets adapted for production. We make sure our files fit the tech specs of the actual manufacturer. Colors, dimensions and file formats optimized for screen, print, embroidery, DTG, sublimation.
Working with us means you get more than a mockup of something that could theoretically be cool. We know to avoid issues before you commit to a bulk order, or a client returns, not after you're stuck with’em.
What we make
Check our portfolio and our shop, to see what we've actually shipped for us, and for clients.
Apparel and physical merch
Custom digital assets and tools
Personalized emotes and stickers
Print and packaging collateral